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IndieMax 2015: Taking app business success strategies to developers across India

IndieMax featured

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IndieMax, a property of VMAX™ toured 6 cities throughout India to meet and converse with people belonging to different facets of the mobile app ecosystem. The idea was to bring together app developers and industry experts to discuss strategies that result in successful mobile apps/games and look at solutions that deliver best-in-class app monetization to maximize their app revenue.  

Along with 9apps, a leading provider of multimedia content on Android, we started our tour with New Delhi and continued on to Pune, Indore, Bangalore, Kochi and finally ended it at Hyderabad. Through this multi-city meetup, our aim was to bring in industry leaders, trendsetters to share their experience and best practices that can help upcoming app developers create successful app businesses.

Creating and marketing mobile apps in today’s competitive and complex environment can be very challenging. Our experts shared their success stories and covered every aspect of mobile app development including:

  • ‘Strategies to make a mobile gaming app successful’ by Vaibhav Gupta, Octro Inc
  • ‘Zero to Million downloads. What’s the secret sauce?’ by Roby John, June Software
  • ‘Disruptive methods to reach users and how to engage them with your games’ by Virat Khutal, Twist Mobile
  • ‘Making user experiences on apps immersive and engaging’ by Pavan Doddavala, Outthinking
  • ‘What makes an app go viral’ by Vinayak Razdan, DyanamicNext Technologies
  • ‘The mobile social gaming ecosystem in India’ by Imran Khan, Glu Mobile

Through the entire course of our multi-city journey, some very enriching insights were shared by these experts and we saw a lot of eagerness and excitement among app developers to put these ideas to action. It was encouraging to see app developers raise many pertinent questions on mobile app/game development and app business growth at almost every IndieMax chapter. We thank our our experts and the app developers for the over-whelming response and participation.

Some captures from the 6 evenings with the developer community –

Audience enjoying the fireside chat between Vaibhav Gupta, VP - Business Operations, Octro Inc and Ashay Padwal, CTO, VMAX

Audience enjoying the fireside chat between Vaibhav Gupta, VP – Business Operations, Octro Inc and Ashay Padwal, CTO, VMAX

Ashay Padwal, CTO, VMAX catching up with app developers

Ashay Padwal, CTO, VMAX catching up with app developers

Roby John, CEO and Founder, June Software shares his success stories with Pune app developers

Roby John, CEO and Founder, June Software shares his success stories with Pune app developers

Some brain-scratching quiz while waiting for peers to join

For app developers its always fun and never work!

Gaming Central at IndieMax 2015

Gaming Central at IndieMax 2015

Chetan Naik, Co-founder & CTO, CDN Solutions sharing his best practices with app developers

Chetan Naik, Co-founder & CTO, CDN Solutions sharing his best practices with the app developers

Pavan Doddavala, CEO, Outthinking and Ashay Padwal, CTO, VMAX in a fireside chat at IndieMax 2015

Pavan Doddavala, CEO, Outthinking and Ashay Padwal, CTO, VMAX gearing up before the fireside chat at IndieMax